/* Consumer Section Styles */

.consumer-section {
    background-color: #ffffff;
    padding: 0;
    width: 100%;
}

/* Image Column */
.consumer-image-wrapper {
    width: 100%;
    height: 100%;
    min-height: 600px;
    position: relative;
    overflow: hidden;
}

.consumer-image {
    width: 100%;
    height: 100%;
    object-fit: cover;
    border-radius: 12px 0 0 12px;
}

/* Content Column */
.consumer-content {
    padding: 80px 60px;
    display: flex;
    flex-direction: column;
    justify-content: center;
    height: 100%;
    min-height: 600px;
    background-color: #ffffff;
}

.consumer-heading {
    font-size: 3.5rem;
    font-weight: 600;
    color: #4a148c;
    margin-bottom: 1rem;
    line-height: 1.1;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.consumer-subheading {
    font-size: 1.5rem;
    font-weight: 400;
    color: #4a148c;
    margin-bottom: 1.5rem;
    line-height: 1.4;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.consumer-description {
    font-size: 1.125rem;
    font-weight: 400;
    color: #1a1a1a;
    margin-bottom: 2.5rem;
    line-height: 1.6;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

/* Features List */
.consumer-features {
    list-style: none;
    padding: 0;
    margin: 0 0 2.5rem 0;
}

.consumer-features li {
    display: flex;
    align-items: flex-start;
    margin-bottom: 1.25rem;
    font-size: 1.125rem;
    font-weight: 400;
    color: #1a1a1a;
    line-height: 1.6;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.consumer-features li i {
    color: #4a148c;
    font-size: 1.25rem;
    margin-right: 0.75rem;
    margin-top: 0.125rem;
    flex-shrink: 0;
}

.consumer-features li span {
    flex: 1;
}

/* CTA Button */
.consumer-cta-btn {
    display: inline-block;
    padding: 14px 32px;
    background-color: #4a148c;
    color: #ffffff;
    text-decoration: none;
    border-radius: 8px;
    font-size: 1rem;
    font-weight: 600;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
    transition: background-color 0.3s ease, transform 0.2s ease;
    border: none;
    cursor: pointer;
    width: fit-content;
}

.consumer-cta-btn:hover {
    background-color: #6a1b9a;
    color: #ffffff;
    transform: translateY(-2px);
    text-decoration: none;
}

.consumer-cta-btn:active {
    transform: translateY(0);
}

/* Client Logos Section */
.consumer-clients {
    background-color: #ffffff;
    padding: 60px 60px 80px;
    text-align: center;
}

.consumer-clients-intro {
    font-size: 1rem;
    font-weight: 400;
    color: #6b7280;
    margin-bottom: 2.5rem;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.consumer-clients-logos {
    display: flex;
    justify-content: center;
    align-items: center;
    flex-wrap: wrap;
    gap: 3rem;
}

.consumer-clients .client-logo {
    display: flex;
    align-items: center;
    justify-content: center;
    opacity: 0.8;
    transition: opacity 0.3s ease;
    filter: grayscale(100%);
}

.consumer-clients .client-logo:hover {
    opacity: 1;
    filter: grayscale(0%);
}

.consumer-clients .client-logo svg {
    max-width: 120px;
    height: auto;
}

/* Responsive Design */
@media (max-width: 1199.98px) {
    .consumer-content {
        padding: 60px 40px;
    }
    
    .consumer-heading {
        font-size: 3.5rem;
    }
    
    .consumer-clients {
        padding: 50px 40px 60px;
    }
}

@media (max-width: 991.98px) {
    .consumer-image-wrapper {
        min-height: 400px;
    }
    
    .consumer-content {
        padding: 50px 30px;
        min-height: auto;
    }
    
    .consumer-heading {
        font-size: 3rem;
    }
    
    .consumer-subheading {
        font-size: 1.25rem;
    }
    
    .consumer-clients-logos {
        gap: 2rem;
    }
    
    .consumer-clients .client-logo svg {
        max-width: 100px;
    }
}

@media (max-width: 767.98px) {
    .consumer-image-wrapper {
        min-height: 300px;
        border-radius: 12px 12px 0 0;
    }
    
    .consumer-image {
        border-radius: 12px 12px 0 0;
    }
    
    .consumer-content {
        padding: 40px 24px;
    }
    
    .consumer-heading {
        font-size: 2.5rem;
    }
    
    .consumer-subheading {
        font-size: 1.125rem;
    }
    
    .consumer-description {
        font-size: 1rem;
    }
    
    .consumer-features li {
        font-size: 1rem;
    }
    
    .consumer-clients {
        padding: 40px 24px 50px;
    }
    
    .consumer-clients-logos {
        gap: 1.5rem;
    }
    
    .consumer-clients .client-logo svg {
        max-width: 80px;
    }
}

/* Track & Analyze Section */
.track-analyze-section {
    background-color: #f5f0f8;
    padding: 80px 0;
}

.track-analyze-heading {
    font-size: 2.5rem;
    font-weight: 700;
    color: #4a148c;
    text-align: center;
    margin-bottom: 3.5rem;
    line-height: 1.2;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.track-analyze-card {
    background-color: #ffffff;
    border-radius: 12px;
    padding: 2.5rem;
    height: 100%;
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.08);
    transition: transform 0.3s ease, box-shadow 0.3s ease;
    display: flex;
    flex-direction: column;
}

.track-analyze-card:hover {
    transform: translateY(-4px);
    box-shadow: 0 8px 24px rgba(0, 0, 0, 0.12);
}

.track-analyze-icon {
    margin-bottom: 1.5rem;
    display: flex;
    align-items: center;
    justify-content: flex-start;
}

.track-analyze-icon svg {
    width: 64px;
    height: 64px;
}

.track-analyze-card-title {
    font-size: 1.5rem;
    font-weight: 700;
    color: #4a148c;
    margin-bottom: 1rem;
    line-height: 1.3;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.track-analyze-card-description {
    font-size: 1rem;
    font-weight: 400;
    color: #374151;
    line-height: 1.6;
    margin: 0;
    flex-grow: 1;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.track-analyze-card-description strong {
    font-weight: 700;
    color: #1a1a1a;
}

/* Responsive Design for Track & Analyze Section */
@media (max-width: 1199.98px) {
    .track-analyze-heading {
        font-size: 2.25rem;
    }
}

@media (max-width: 991.98px) {
    .track-analyze-section {
        padding: 60px 0;
    }
    
    .track-analyze-heading {
        font-size: 2rem;
        margin-bottom: 2.5rem;
    }
    
    .track-analyze-card {
        padding: 2rem;
    }
    
    .track-analyze-card-title {
        font-size: 1.375rem;
    }
}

@media (max-width: 767.98px) {
    .track-analyze-section {
        padding: 50px 0;
    }
    
    .track-analyze-heading {
        font-size: 1.75rem;
        margin-bottom: 2rem;
    }
    
    .track-analyze-card {
        padding: 1.75rem;
    }
    
    .track-analyze-card-title {
        font-size: 1.25rem;
    }
    
    .track-analyze-card-description {
        font-size: 0.9375rem;
    }
}

/* Consumer Data Solutions Section */
.consumer-data-solutions-section {
    background-color: #ffffff;
    padding: 80px 0;
}

.consumer-data-solutions-heading {
    font-size: 2.125rem;
    font-weight: 700;
    color: #4a148c;
    text-align: center;
    margin-bottom: 3rem;
    line-height: 1.2;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.consumer-data-solutions-content {
    display: flex;
    flex-direction: column;
    gap: 2rem;
}

.consumer-data-solution-item {
    margin-bottom: 0;
}

.consumer-data-solution-title {
    font-size: 1.375rem;
    font-weight: 700;
    color: #4a148c;
    margin-bottom: 0.6rem;
    line-height: 1.3;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.consumer-data-solution-description {
    font-size: 0.95rem;
    font-weight: 400;
    color: #1a1a1a;
    line-height: 1.55;
    margin: 0;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.consumer-data-solutions-image-wrapper {
    position: sticky;
    top: 100px;
    width: 100%;
    border-radius: 12px;
    overflow: hidden;
    box-shadow: 0 8px 24px rgba(0, 0, 0, 0.12);
    height: 1200px;
    min-height: 1200px;
    max-height: 1200px;
}

.consumer-data-solutions-image {
    width: 100%;
    height: 100%;
    display: block;
    object-fit: cover;
}

/* Responsive Design for Consumer Data Solutions Section */
@media (max-width: 1199.98px) {
    .consumer-data-solutions-heading {
        font-size: 1.95rem;
    }
    
    .consumer-data-solutions-image-wrapper {
        top: 80px;
        height: auto;
    }
}

@media (max-width: 991.98px) {
    .consumer-data-solutions-section {
        padding: 60px 0;
    }
    
    .consumer-data-solutions-heading {
        font-size: 2rem;
        margin-bottom: 2.5rem;
    }
    
    .consumer-data-solutions-content {
        gap: 2rem;
        margin-bottom: 3rem;
    }
    
    .consumer-data-solution-title {
        font-size: 1.375rem;
    }
    
    .consumer-data-solutions-image-wrapper {
        position: relative;
        top: 0;
        max-width: 500px;
        margin: 0 auto;
        min-height: 420px;
        max-height: none;
        height: auto;
    }
}

@media (max-width: 767.98px) {
    .consumer-data-solutions-section {
        padding: 50px 0;
    }
    
    .consumer-data-solutions-heading {
        font-size: 1.65rem;
        margin-bottom: 2rem;
    }
    
    .consumer-data-solutions-content {
        gap: 1.75rem;
        margin-bottom: 2.5rem;
    }
    
    .consumer-data-solution-title {
        font-size: 1.2rem;
    }
    
    .consumer-data-solution-description {
        font-size: 0.9rem;
    }
}

/* Put Our Consumer Data Into Practice Section */
.consumer-practice-section {
    background-color: #f5f0f8;
    padding: 0;
    width: 100%;
}

.consumer-practice-image-wrapper {
    width: 100%;
    max-width: 573px;
    height: 697px;
    min-height: 697px;
    margin: 0 auto;
    position: relative;
    overflow: hidden;
}

.consumer-practice-image {
    width: 100%;
    height: 100%;
    object-fit: cover;
}

.consumer-practice-content {
    background-color: #ffffff;
    padding: 10px 60px;
    display: flex;
    flex-direction: column;
    justify-content: center;
    height: 100%;
    min-height: 600px;
}

.consumer-practice-heading {
    font-size: 2.5rem;
    font-weight: 700;
    color: #4a148c;
    text-align: center;
    margin-bottom: 3rem;
    line-height: 1.2;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.consumer-practice-item {
    margin-bottom: 2.5rem;
}

.consumer-practice-item:last-child {
    margin-bottom: 0;
}

.consumer-practice-item-title {
    font-size: 1.5rem;
    font-weight: 700;
    color: #4a148c;
    margin-bottom: 1rem;
    line-height: 1.3;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.consumer-practice-item-description {
    font-size: 1rem;
    font-weight: 400;
    color: #1a1a1a;
    line-height: 1.6;
    margin: 0;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

/* Responsive Design for Consumer Practice Section */
@media (max-width: 1199.98px) {
    .consumer-practice-content {
        padding: 60px 40px;
    }
    
    .consumer-practice-heading {
        font-size: 2.25rem;
    }
}

@media (max-width: 991.98px) {
    .consumer-practice-image-wrapper {
        max-width: 100%;
        height: auto;
        min-height: 400px;
    }

    .consumer-practice-image {
        height: 100%;
        min-height: 400px;
    }

    .consumer-practice-content {
        padding: 50px 30px;
        min-height: auto;
    }

    .consumer-practice-heading {
        font-size: 2rem;
        margin-bottom: 2.5rem;
    }

    .consumer-practice-item {
        margin-bottom: 2rem;
    }

    .consumer-practice-item-title {
        font-size: 1.375rem;
    }
}

@media (max-width: 767.98px) {
    .consumer-practice-image-wrapper {
        max-width: 100%;
        height: auto;
        min-height: 300px;
    }

    .consumer-practice-image {
        height: 100%;
        min-height: 300px;
    }

    .consumer-practice-content {
        padding: 40px 24px;
    }

    .consumer-practice-heading {
        font-size: 1.75rem;
        margin-bottom: 2rem;
    }

    .consumer-practice-item {
        margin-bottom: 1.75rem;
    }

    .consumer-practice-item-title {
        font-size: 1.25rem;
    }

    .consumer-practice-item-description {
        font-size: 0.9375rem;
    }
}

/* Consumer Insights Section */
.consumer-insights-section {
    background-color: #050505;
    padding: 90px 0;
    color: #f5f5f5;
}

.consumer-insights-header {
    text-align: left;
    margin-bottom: 2.5rem;
}

.consumer-insights-heading {
    font-size: 2.25rem;
    font-weight: 700;
    color: #f28a43;
    margin: 0;
    line-height: 1.2;
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
}

.consumer-insights-grid {
    margin-bottom: 2.5rem;
}

.insight-card {
    background: linear-gradient(160deg, rgba(255, 255, 255, 0.08) 0%, rgba(255, 255, 255, 0.02) 100%);
    border-radius: 18px;
    overflow: hidden;
    height: 100%;
    display: flex;
    flex-direction: column;
    border: 1px solid rgba(255, 255, 255, 0.08);
    transition: transform 0.3s ease, box-shadow 0.3s ease;
}

.insight-card:hover {
    transform: translateY(-6px);
    box-shadow: 0 18px 45px rgba(0, 0, 0, 0.35);
}

.insight-card-image {
    width: 100%;
    height: 210px;
    overflow: hidden;
    background-color: rgba(255, 255, 255, 0.05);
    display: flex;
    align-items: center;
    justify-content: center;
}

.insight-card-image img {
    width: 100%;
    height: 100%;
    object-fit: cover;
}

.insight-card-image.logo-card img {
    width: 100%;
}

.insight-card-body {
    padding: 1.75rem 1.75rem 1.25rem;
    display: flex;
    flex-direction: column;
    gap: 1rem;
    flex-grow: 1;
}

.insight-card-title {
    font-size: 1.125rem;
    font-weight: 600;
    color: #ffffff;
    line-height: 1.45;
    margin: 0;
}

.insight-card-meta {
    font-size: 0.875rem;
    color: rgba(255, 255, 255, 0.65);
    letter-spacing: 0.02em;
    text-transform: uppercase;
}

.insight-card-divider {
    height: 1px;
    background: linear-gradient(90deg, rgba(242, 138, 67, 0) 0%, rgba(242, 138, 67, 0.9) 50%, rgba(242, 138, 67, 0) 100%);
    margin: 0 1.75rem 1.5rem;
}

.consumer-insights-footer {
    text-align: left;
}

.consumer-insights-link {
    color: #ffffff;
    font-size: 0.95rem;
    font-weight: 600;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    text-decoration: none;
    display: inline-flex;
    align-items: center;
    gap: 0.5rem;
    transition: color 0.2s ease;
}

.consumer-insights-link::after {
    content: '\2192';
    font-size: 1.1rem;
    transition: transform 0.2s ease;
}

.consumer-insights-link:hover {
    color: #f28a43;
}

.consumer-insights-link:hover::after {
    transform: translateX(4px);
}

@media (max-width: 1199.98px) {
    .consumer-insights-heading {
        font-size: 2rem;
    }

    .insight-card-image {
        height: 200px;
    }
}

@media (max-width: 991.98px) {
    .consumer-insights-section {
        padding: 70px 0;
    }

    .consumer-insights-grid {
        margin-bottom: 2rem;
    }
}

@media (max-width: 767.98px) {
    .consumer-insights-section {
        padding: 60px 0;
    }

    .consumer-insights-header,
    .consumer-insights-footer {
        text-align: center;
    }

    .insight-card {
        text-align: left;
    }
}